NOSH: Our Story
NOSH is a Finnish brand and behind it is a Finnish company Nosh Company Ltd, which specializes in designing and marketing top quality organic cotton clothes for children and adults. The same high quality organic fabrics that are used for the clothing collections are available for home sewing. NOSH has its own international online store serving customers all around world.
Our garments and fabrics, made from certified, high quality organic cotton, are known as the NOSH brand. The design of our products is well known for beautiful colors and functionality. Safety with the materials and the technical construction of the product play an important role in our design process. Our ready made garments have the OEKO-TEX® Standard 100 certification and proudly bear the Confidence in Textiles label. The certification also covers dyed and knit fabrics, textile printing and accessories such as fasteners and zippers. We also have NOSH and Kivat woolen garments in our clothing range, made from OEKO-TEX® certified wool yarn.
Clothing parties and online shopping
We serve our Finnish customers via clothing parties and our online store. The NOSH “clothing party” home sales concept employs over 110 independent representatives around the country. The clothing parties are well known for their unique atmosphere bringing clothing enthusiast, parents and NOSH representatives together to view the latest items in the NOSH collection and shop in a welcoming set up at home or in a community space.
Our in-house team of 17 is responsible for design, productization, customer service, marketing, and logistics. We have NOSH company branches in Hämeenlinna, Helsinki, and Oulu. Our international sales focus is on fabrics for now but perhaps there will be NOSH clothing parties all around the world some day.
Original inspiration from children’s clothing
Our story began in 2009. As with so many new stories ours too began with a need and an inspiration. We were looking for ethically produced children’s clothing which used organic cotton, were designed to grow with the child, and were made with cheerful fabrics, but we found there was very little like this on offer.
Inspiration lead to action. In the summer of 2010 we launched our first collection of ecologically sound, colorful, high quality children’s clothing that was designed to grow with the child, which extended the lifespan of the garment. All of NOSH’s baby wear and children’s clothes are made using double sizing, which allows the garment to be worn for a longer time as the child grows. The life span is further extended by using long cuffs on the wrists and ankles and by providing extra snap fasteners in the crotch area.
Sewing enthusiasts in Finland and abroad quickly began noticing our top quality fabrics and designs. We added organic cotton fabrics to our product range. These we now deliver daily via our international online store. NOSH’s fabrics are known for their ecological standards, high quality, and colorful collections. Our cotton knit fabrics are a joy to cut, sew, and finish - perfect for a whole range of different sewing projects.
Growth from innovation
We launched our first collection for ladies in 2014. Our innovations were enthusiastically received, which encouraged us to continue and to add more designs to our clothing range. There is clearly a demand for high quality, well-tailored, versatile, and ecological garments for ladies. Our clothing ranges are expanding and interest in the NOSH brand continues to grow. We now have a selection of almost 700 products and our customers eagerly look forward to the launch of our new collections. We are happy that we have been able to serve our customers so well and could to convey to them the guiding principles of our company, which is high ecological and ethical standards combined with the best quality.